Would you consider advertising, paying for advertising, if you knew that you could get new, qualified, and highly motivated clients for less than $60 per month? Before you answer consider that $60 a month is about what you might spend on coffee for the month, dinner for the family, or maybe lunch for a week. Would you trade just one of those to know that you could have a new client each and every month?

I hope that answer is yes because 1 new client will buy you plenty of coffee and a few dinners and lunches as well.

How do you do get new clients for $60 a month?

These new clients are just waiting to find the real estate agent that they want to select so it is just a matter of them finding you instead of your competition.

One of the most cost effective ways to get new clients each and every month is with paid advertising on Google where you pay per click. Paying each time someone clicks your ad may sound expensive so allow me to put things into perspective for just a minute.

• A magazine ad in your area probably runs $295 for the month. You have to pay the $295 a month up front whether you get 100 calls or 0.

• A classified ad can run upwards of $75 for one weekend in many major newspapers. You pay up front and that money you are guaranteed 0 calls.

These are just two examples of advertising that many real estate professionals do every month or every day without ever thinking about the results.

To make $60 turn into real clients and real results we have to spend it wisely. Here is how I recommend those just getting started on pay per click advertising to get started.

• Never point your ads to your home page. Always point them to somewhere specific within your website.

• Don’t pay more than 50 cents per click to start with.

• Watch your money every single day and if possible 2-3 times a day for the first couple of weeks.

• This is a 90 day investment to get things working correctly.

The math and money should work out as follows provided you have your website set-up to allow them to provide you with more information.

• Total Money spent over 90 days - $180

• Total Clicks purchased (at 50 cents a click) – 360 visitors

• Total number of leads received (7% conversion rate) – 25 leads

• Cost per lead - $7.20

• Commissions generated from this initial campaign should be a minimum of 1 - $3,500

• ROI (Return on Investment) – 19.4 times your money

So for very dollar you gave to Google you received almost a $20 bill back. Not a bad deal right?

These numbers will work in any market, in any area, regardless of competition as long as you follow-up with the leads and watch what you are spending you money on.

I look forward to hearing how many clients you generate off of $60 a month.

Joseph Bridges is one of the coaches and founders of the Online Real Estate Success Program. The Online Real Estate Success systems empower real estate agents to market their business on the Internet with low cost yet highly effective systems that generate results.

All aspects of real estate marketing online, real estate training, and lead conversion are outlined in step by step systems that allow real estate agents to quickly generate business from the Internet. Agents, lenders, and service providers to agents get trained on paid search, SEO, and social marketing to generate leads for their business.

Complete Systems & Coaching are available at Online Real Estate Success with training courses and systems to get at least 1 sale every month and 12 sales a year regardless of market conditions.